Lesson 7.1.1.4
7.1.1.4 Social Quiz: NCFE Business & Enterprise, Unit 7
20 questions · by Revision Ninja
In partnership with Revision Ninja
This free Social quiz has 20 multiple choice questions for the NCFE Level 1/2 Technical Award in Business and Enterprise (NCFE Business & Enterprise), Unit 7: External Environment. It covers lesson 7.1.1.4, Social, one of the ready-made revision sets written with Revision Ninja and organised by unit on Qwiz Rush.
Use it as a starter, a plenary or an end-of-unit check: host it live on the board and students join with a game code on their own devices — no student accounts and nothing to install — or set it for independent revision with Free Play, where each student works through the questions alone.
Every question runs on a 20-second countdown and the fastest correct answers score the most. All the questions and their choices are listed below so you can see what the quiz covers; the answers are revealed in the game. Want to change something? Make your own copy and edit it in your library.
All NCFE Business & Enterprise quizzes
The 20 questions
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In business, which of these best describes a trend?
- A short-lived craze that fades fast
- A rise and fall in demand repeating each year
- A rival's new advertising campaign
- A lasting shift in what customers buy
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A clothing shop keeps ordering last year's styles while its rivals restock. What is the most likely effect?
- It attracts shoppers wanting retro
- It undercuts its rivals on price
- It loses shoppers to its rivals
- It keeps shoppers through loyalty
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Shoppers are asking a trainer brand for recycled materials. What is the best first step?
- Advertise the current range more heavily
- Wait until rivals have tested the idea
- Research the demand, then update the range
- Cut the price of the current trainers
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Which action best shows a business responding to a social and cultural trend?
- Adding vegan dishes to its menu
- Giving its chefs an annual pay rise
- Taking a bank loan for an oven
- Fitting fire alarms in its kitchen
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A music shop carried on stocking CDs as customers moved to streaming. What was the likely outcome?
- It gained sales from collectors
- It lost sales to online rivals
- It cut costs and raised its profit
- It held sales steady through loyalty
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A toy sells out for six weeks and is then forgotten. What does this best illustrate?
- A seasonal demand pattern
- A gap in the market
- A fad, or short-lived craze
- A long-term trend in what shoppers buy
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How can a shop spot a shift in what its customers want before its takings fall?
- Wait for takings to drop, then act
- Study its sales data and ask shoppers
- Copy the prices its rivals charge
- Ask suppliers to cut their costs
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A shop spends heavily on stock of an item made popular by a viral craze. Why is this risky?
- Loyal customers dislike new items
- Bulk stock raises the cost per unit
- The craze may end before stock sells
- Craze items carry a low profit margin
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Sales of a crisp brand are falling as tastes change. Which response tackles the cause?
- Relaunch it with new flavours
- Spend more on the same advert
- Move production to a cheaper site
- Cut the price to shift old stock
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A brand is first to sell a product that a new trend has made popular. What advantage does that bring?
- It can charge a premium until rivals copy
- It can sell the same stock for years
- It is protected from new rivals by law
- It saves the cost of any market research
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In business, what does the term 'trend' mean?
- A short-term spike in what suppliers charge for materials
- A long-term fall in national output, jobs and spending
- The general direction consumer tastes are moving in
- The mix of products a firm sells and how it prices them
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Demand for a clothing brand's flagship jacket is falling as styles change. Which action is an extension strategy?
- Relaunching it with new colours and fabrics
- Cutting its advertising to save on costs
- Raising its price to protect the profit margin
- Withdrawing it and clearing the leftover stock
-
A supermarket notices far more shoppers buying plant-based food. What is the most likely response?
- Narrow its range to keep its stock costs down
- Cut the price of its meat range to shift stock
- Keep the range as it is and raise its prices
- Widen its vegan range and promote it in store
-
Many customers now buy clothes over the internet rather than in shops. What is the most likely effect on a high-street retailer?
- It must raise prices to cover its higher rent bills
- It faces less competition from firms based overseas
- Its customers become less sensitive to price changes
- It needs a website and delivery to protect its sales
-
A clothing shop is still selling last season's ranges. What is the most likely consequence?
- It gains a loyal niche of vintage-minded shoppers
- Its wholesale suppliers put up the prices they charge
- Customers drift to rivals offering current styles
- It saves money because older stock is cheaper to buy
-
A trainer brand's new design becomes a hit with teenagers. What is the most likely short-term effect?
- A fall in its advertising and design spending
- Higher sales revenue while the style is popular
- A lasting rise in market share as buyers stay loyal to the brand
- Lower unit costs from smaller production runs
-
Shoppers increasingly want greener products, so a firm switches to recyclable packaging. What is the main business benefit?
- It exempts the firm from packaging waste regulations
- It attracts customers and builds brand loyalty
- It earns the firm a discount on its business rates
- It cuts the firm's raw material costs straight away
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A camera maker ignores the rise of smartphone photography. What is the likely long-term result?
- A rising share of a market its rivals have left
- Lower costs, since its designs stay the same
- Higher profits from a small but loyal market
- Falling sales as buyers switch to newer products
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Most listeners no longer buy CDs and instead pay a monthly subscription to hear music online. What must a record label do to keep earning?
- Raise download prices to protect revenue
- Rely on radio airplay to drive CD sales
- Press more CDs so economies of scale cut its cost per unit
- License its catalogue to streaming services
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Which statement best describes fashion as an influence on business?
- The rate at which prices rise across the economy
- The way a firm chooses to structure its workforce
- Popular styles of the moment, which change quickly
- The channels a firm uses to get goods to buyers
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